Monday, November 13, 2017

Sponsor Letter, November 13th 2017

Hello Dear Sponsors,

First off, thank you for being patient with my recent silence (although, given how I have been flooding your mail boxes over the past month, you might have enjoyed the break).  After the combination of going a month without a day off, being out of town at the World Fantasy Convention, and then catching up on everything that I had let slide over the last month (bookkeeping, for one) . . . well, let's just say I needed a little breather.

Before I dive into the current building news, let me catch you up on our upcoming events.  Right now we've only a few scheduled -

Saturday, November, 18th, 10 am to 11 pm (yup, you read the time right) - Borderlands 20th Anniversary Party (and Sponsor Social) - All the details are at the end of this note but the short version is:
Noon to 6 pm - Author signings galore (including folks like Gail Carriger, Richard Kadrey, and Peter Beagle) plus staff recommended books at cost, cake, and DJ Steve Boyett.
6 pm to 7 pm - We'll be setting up for the social but you're welcome to hang out.
7pm to 11 pm - Sponsor Social!  Indian food to die for, lotsa drinks, more DJ, silly stories from Alan, door prizes, much talk of Haight Street and world domination.
11 pm to ??? - If you're still standing (I don't need to be standing -- Jude's got a wheelbarrow for me), close-down drinks across the street at the Phoenix Pub.

Tuesday, November 28th at 7 pm - Sponsor Cocktails at Churchill
We're continuing our Monthly Sponsor Cocktail night at Churchill (198 Church Street at Market) <>; some combination of us will be there from at least 7:00 pm - 10:00 pm.  No need to RSVP and any number of guests and friends are welcome.  The bar is INCREDIBLY convenient to public transit -- the MUNI Metro Underground (via F, K, L, and M lines at Church Street,) and J and N lines stop less than a block away.

Sunday, December 10th, 2 pm to 6 pm - Dickens Fair
We're going to Dickens Fair as a group <>.  We've arranged group tickets for $20 per person and there's no limit to the number of people who can come so please feel free to bring friends, family, children, strangers you met at the bar last night, and so on.  If you'd like to come, please drop us a line by replying to this email and include the number of people you will be bringing.  We'll get back to you and make arrangements for pre-payment for the tickets.  Look for car-pooling information in the next sponsor note.

In the next sponsor note I'll have the schedule of events for the first part of next year, details about sponsorship renewals, mail order information for anniversary hoodies and lots of other news.  But for now, we still need to work out all those details.

Now, some news about our new building.  First off, it's paid for and escrow will close on Tuesday.  I've got a long piece explaining where we go from here in the store newsletter, which I'll be sending out shortly after (or, perhaps, before) this note.  Something that I'm not mentioning in the newsletter is that we've got an official building historian and he's been damn busy over the past few weeks.

Zach Harper has been a sponsor since the very beginning (and part of the first 300 -- #260 to be precise).  He got interested in finding out a bit about the history of 1377 Haight St. and did a bit of digging.  And then he caught the city-history bug (something that afflicts Jude and I, BTW).  He's still working on the previous occupants of the building but he's got an awful lot of the history nailed down already.  You can see his work thus far at - .  It's so cool what he's found -- from the original advertisement when the lot was sold at auction through the old Sanborn Fire Insurance maps and even bios of the owners and the architect.  We are still very short on historic pictures of the place so, if you run across any, drop me a line and I'll pass them along to him.

In other building news, I'm going to be hanging around the place this Thursday, November the 16th, from 4 pm to 8 pm.  If you'd like to come down, take a look at the space, say hi, and chat with me about layout and future plans -- I'd love to see you and show off our new House on the Borderland.  The address is 1377 Haight St. and it's just east of Masonic Avenue.

I'm really looking forward to seeing you, either at the building, at the party, or at Dickens Fair.  We really do have an awful lot to celebrate!

All Best,

Complete Anniversary Party Details

Borderlands 20th Anniversary Party, Saturday, November 18th, 10 am to 6 pm - We're celebrating two decades of bookselling with an all-day party.  At noon, the store will open to the general public and the fun really starts.  We'll have a rotating lineup of some of our favorite local authors signing their work in half-hour blocks. The schedule is:

12:00 pm: Dana Fredsti, Nick Mamatas, Megan E. O'Keefe, and Tim Pratt; 1:00 pm: Peter S. Beagle, Michael Blumlein, Becca Gomez Farrell, and Nancy Jane Moore; 2:00 pm: Richard Kadrey, Ellen Klages, and Pat Murphy; 3:00 pm: Charlie Jane Anders and Annalee Newitz; 4:30 pm: Cara Black and Kelli Stanley; 5:00 pm: Steve Boyett & Ken Mitchroney, Gail Carriger, and Katherine Kerr.

Also, as long as supplies last, we'll have our staff's selection of their all-time favorite books for sale at our cost as a "thank you" for 20 wonderful years of bookselling.  Last but not least, we'll be unveiling our limited edition anniversary hoodie featuring a lovely design by Michelle Rapp.  It's right on time for the chilly season and would make a great holiday present for the booklover in your life.

At four, the music starts, courtesy of DJ Steve Boyett of Groovelectric and Podrunner fame - (since there's going to be music, we might just have to start our afternoon cocktails around then, too).  Also at four there will be an extraordinary cake, thanks to the incomparable Madeleine Robins.

Then come 6 pm we'll be closing early to get ready for our last sponsor party of 2017.  We hope you'll join us for an incredible day!

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